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NewsMax.com’s online audience consists largely of desirable but hard to target individuals – the affluent, educated Internet user with incredible purchasing power. Advertising with NewMax.com will connect your business to one of the most influential and sought after segments on the World Wide Web.
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2 million unique users |
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4.8 million cumulative visitors |
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25 million monthly average page views |
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14 minutes average length of each visit |
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1.1 million opt-in e-mail subscribers |
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43% have a bachelor degree |
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24% have done postgraduate work |
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30% are executives or management |
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15% own their own business |
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| According to INFORMATIVE’s online study, NewsMax.com users are
predominately male (75% are male, 25% are female.)
The study also found that NewsMax.com users are: |
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| Highly Educated |
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62% have a college degree while 88% have at least some college |
| Highly Affluent |
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| 62% have an annual household income of over $50,000 |
| 32% have an annual household of more than $75,000 |
| 41% have a net worth over $250,000 |
| 16% have a net worth exceeding $1 million |
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Prime Age for
High-end Spending |
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59% are between the ages of 35 and 54 |
| Charitable |
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90% are active donors |
| Professional Leaders |
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30% are management / top management / executive / director |
| Loyal Readers |
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62% visit NewsMax.com daily |
| Entrepreneurs |
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15% own a business |
| Tech-oriented |
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16% have occupations in technical industries |
| Active On-Line Buyers |
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70% of NewsMax.com visitors have purchased something online in the
last year - this is more than double the buying habit of the average
Internet user. |
| Investors |
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More than 50% of readers actively invest in stocks, bonds, and mutual
funds; nearly 25% invest in real estate |
| Frequent Travelers |
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64% take domestic and international trips regularly |
| Pro-Military |
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39% are active military / veterans |
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